Designing teams for modern growth
Strategy
2025
3 Months
by
The need for transformation
Nexa required a cohesive brand identity that communicated innovation and reliability. Their previous visuals were inconsistent and failed to reflect product maturity. This gap made differentiation and market positioning challenging.
Building the new identity
Through mood boards and iterative exploration we developed a bold, unified brand system. The visual language balanced modern aesthetics with approachable clarity. The refreshed identity strengthened market recognition and boosted stakeholder confidence.
